Local SEO Expert

Hi, I’m John Richards, your local SEO Expert. I work exclusively with small businesses that depend on local consumers for business. Why should you listen to me? Like you, I am a small business owner who’s lively hood depended on getting business from the locals. I...

Justifying a Mac Pro for Gaming

The Mac Pro. A thing of beauty. A thing of beauty that some says looks like a trash can. But is it the ultimate gaming device? Well, we have some things to consider. Like what you’re using it for, if you need to be mobile, if you want a desktop that is a Mac...

Marketing Technology Diary: October 2009

On my iPhone I have plenty of apps that let me access services on the Internet. There’s Weather Pro for weather, Byline for easy access to Google Reader and there’s Spotify to mention a few. All of these are great apps and I use them every day. They...

Mobile Campaign Landing Sites

Most mobile campaigns need a mobile landing page. These pages can be crafted by a professional or by the company themselves. When crafted there are some key ideas to keep in mind. The first key idea is to never require the user to use the horizontal scrolling. It...

Mobile Internet Marketing

Mobile internet marketing has become something of a buzz word, to the extent that you might well be feeling left out if you aren’t using it. At the same time though, you won’t want to commit your marketing budget to a campaign based on it until you are sure about...

Mobile Music Marketing: In the mix

One of the things that marketing people always talk about is the marketing mix (at least the ones I know do anyway). The marketing mix can be made up of a bunch of different things. The core (if I can use that phrase) consists of the 4 P’s of marketing. They...