Marketing Technology Diary: October 2009

On my iPhone I have plenty of apps that let me access services on the Internet. There’s Weather Pro for weather, Byline for easy access to Google Reader and there’s Spotify to mention a few. All of these are great apps and I use them every day. They...

Mobile Campaign Landing Sites

Most mobile campaigns need a mobile landing page. These pages can be crafted by a professional or by the company themselves. When crafted there are some key ideas to keep in mind. The first key idea is to never require the user to use the horizontal scrolling. It...

Mobile Internet Marketing

Mobile internet marketing has become something of a buzz word, to the extent that you might well be feeling left out if you aren’t using it. At the same time though, you won’t want to commit your marketing budget to a campaign based on it until you are sure about...

Mobile Music Marketing: In the mix

One of the things that marketing people always talk about is the marketing mix (at least the ones I know do anyway). The marketing mix can be made up of a bunch of different things. The core (if I can use that phrase) consists of the 4 P’s of marketing. They...

Mobile Phone Games to Promote Your Business

Over 90 percent of all adults have a mobile phone. Of those people, over 61 percent of them play games on their mobile phones. Therefore, it is a great platform to promote your business. Imagine using that game to promote your business. Games take on a variety of...

Network Marketing Strategy

Yes, it is sales and not sharing. Sharing is what we were told to do when we were playing with our brothers a long time ago for most of you. Many of you have been through sales courses in the past maybe by Brian Tracy or Tom Hopkins. Or approaches such as Spin...